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Case 03 · Identity & Web

Iqnite
Climate Change Challenge

Brand identity, website and digital assets for a project empowering a new generation of climate-tech entrepreneurs.

Iqnite Climate Challenge brand identity
Discipline
Brand Identity · Digital & Graphic Design · Website · Icons
Tools
Illustrator · After Effects · Adobe XD · Photoshop
Year
2024
Context

A project for the new entrepreneurs of climate change.

A project dedicated to empowering new entrepreneurs who are working on innovative solutions to tackle climate change.

The goal of the Iqnite Climate Change Challenge was to support and highlight startups that focus on sustainability and environmental impact, helping them gain visibility, attract funding, and scale their solutions.

Iqnite brand application
Iqnite brand application
The Challenge

Making something urgent and complex feel inviting.

One of the key challenges was ensuring that the visual identity captured the urgency and complexity of climate change while remaining approachable and engaging for a diverse audience.

The project needed to balance a sense of professionalism with an innovative and forward-thinking aesthetic, given the wide range of startups involved in different sectors of climate tech. I collaborated closely with the client and various stakeholders during the ideation phase, refining the visual elements through multiple iterations.

Iqnite poster
Iqnite photography
Iqnite icon system
Outcome

A cohesive system from brand to website.

The final designs included a cohesive marketing kit, a website interface, and digital assets tailored for online promotion.

Each element was designed to enhance the visibility of the entrepreneurs and their solutions, while also conveying a sense of urgency and innovation.